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Tribalware

Phling2Speaking of social networks, “tribalware” is a new software category. And in the multimedia tribalware category is phling! Never be out of IM reach with phling! Send your camera photos, text – oh, and voice – to your instant message buddies while you are on the move via your mobile phone.

phling! also connects you to your PC at home so you can display or playback your files, also via your mobile phone. This is Liquid Media, Online Oxygen*, and social networking all wrapped up into one modern media service. Communication power lies in the customer. Don’t underestimate this shift from mass channels to tribalware. This is where “frame of mind” marketing lives.

*Online Oxygen is a trademark of Trendwatching.com

April 11, 2006 in Connectivity, Mobile Media, Modern Mediasphere, Online Oxygen |

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